Keyword gold mines you might have missed
We’ve all been there. Account growth has been incrementally growing (hooray!) but the client has made the bold step to […]
Year in Search 2022 Interview with Jon Kagan
We asked the leading industry experts about search in 2022 and what might happen in 2023. Today we talked to Jonathan […]
Year In Search 2022 Interview with Mike Ryan
We asked the leading industry experts about search in 2022 and what might happen in 2023. Today we talked to […]
Year In Search 2022 Interview with Mark Irvine
We asked the leading industry experts about search in 2022 and what might happen in 2023. Today we talked to […]
Google Ads ‘Remove Redundant Keywords’ Recommendation Is Changing
Google Ads announced (to those that already have 'Remove Redundant Keywords' applied to accounts) that they will be changing the rules. So what has happened, and what do you need to do?
How can ChatGPT be used in Paid Search?
ChatGPT is a language model, developed by OpenAI, which has been trained on a huge amount of data from across […]
Paid Search & Search Engine Marketing news, with actionable insight
WELCOME TO SEARCH ENGINE HUBBUB Less hubbub. More actionable insight. Better performance. We explore the latest Paid Search (PPC) and […]
Google Marketing Live 2022 Keynote Highlights
So that’s it, another Google Marketing Live event done. Just like last year, there wasn’t anything in here that we […]
Google Marketing Livestream 2021 Keynote Summary
It’s safe to say that Google Marketing Livestream 2021 wasn’t particularly eventful. But who can be surprised? This year has […]
Google Ads New & Improved Match Types. Goodbye BMM!
Google recently announced the next evolution in its Keyword Match Types. In February 2021 we said “goodbye” to BMM and […]
Year in Search 2020 | Interview with Amy Bishop
PPC hubbub asked the leading industry experts 3 questions about what they thought about 2020 and what might happen for […]
Year in Search 2020 | Interview with Julie Friedman Bacchini
PPC hubbub asked the leading industry experts 3 questions about what they thought about 2020 and what might happen for […]
Year in Search 2020 | Interview with Jonathan Kagan
PPC hubbub asked the leading industry experts 3 questions about what they thought about 2020 and what might happen for […]
Year in Search 2020 | Interview with Kirk Williams
PPC hubbub asked the leading industry experts 3 questions about what they thought about 2020 and what might happen for […]
Year in Search 2020 | Interview with Mark Irvine
PPC hubbub asked the leading industry experts about search in 2020 and what might happen in 2021. Today we talked […]
Year in Search 2020 by Google
Who’d have predicted what happened this year! The focus for most of our searches on Google were about asking “Why?”. […]
Will Expanded Text Ads be sunset in Google Ads?
This is the question that the PPC community have been asking for a long time, but it’s accelerated over the […]
Google Tests Increasing Size & Changing Font Of Search Results
Over the past few months Google has been testing increasing the size of Headlines for absolute top ads slots in […]
How To Make Brand Awareness & PPC Work Together During A Pandemic
Brand awareness is crucial all-year-round, but particularly when the country has gone into lockdown. It’s like a saving grace that […]