Apple Search Ads is an advertising platform developed by Apple Inc. for promoting mobile apps in the App Store. With Apple Search Ads, app developers and marketers can create and manage ads that appear at the top of search results in the App Store when users search for specific keywords related to their app.
It’s being reported by Lara O’Reilly at Business Insider that Apple are experimenting with a new AI-powered ad format for advertisers across it’s App Store. According to the…