Google Has Killed FAQ Rich Results. What Now?
As of 7 May 2026, Google no longer shows FAQ rich results in Search – and it’s dismantling the reporting and…
Search Didn’t Break. Your KPIs Did
Clicks are falling. That part is obvious. AI Overviews, AI Mode, ChatGPT Search and every other answer-first…
Ask.com Shuts Down: Why the Original Answer Engine Couldn’t Survive Its Own Vision
Last week, Ask.com (the world’s first internet butler) shut down. After nearly 30 years (longer than most…
Google Search Isn’t A Destination In Chrome. It’s A New AI Mode Experience
Search hasn’t been “just a page of blue links” for a long time. Gemini, Search Live, AI Mode & AI Overviews…
ChatGPT Ads Won’t Rescue A Messy Search Strategy
ChatGPT Ads are no longer just product announcements and blog posts. They’re now showing up for real users, in…
DSA Upgrade to AI Max: What Advertisers Need to Know
From September, no new DSAs – and existing DSA, ACA and campaign‑level broad match setups will be auto‑upgraded…
From Pay‑Per‑Click to Pay‑Per‑X: Search Ads in a Zero‑Click World
PPC isn’t dying – the term is. For years it’s been shorthand for buying clicks on text ads next to 10 blue…
Ads Aren’t Dead, Even In A Zero-Click World
Ads aren’t dead in a zero‑click world – they’re just moving. What’s really fading is the old idea that “search…
Google Marketing Live 2025: Search Just Got Rewritten
At this year’s Google Marketing Live, one thing became abundantly clear: search advertising is not evolving,…
Google Marketing Live 2025: Expect The Remaking of Search
Listen to a version of this article with NotebookLM via Soundcloud Google Marketing Live 2025 is shaping up to…
AI Max For Search Campaigns. One-Click Wonder or Revolution?
Let’s get one thing straight: AI Max isn’t a revolution, it’s an evolution. But that doesn’t make it any less…
Google’s RSA Update Changes the Rules for Sitelinks
Google is making another AI-powered push in Paid Search, this time focusing on how your Responsive Search Ads…
My One-Week Experiment with ChatGPT Search
Since its inception, our daily search routine has followed a familiar pattern: type, browse, sift, repeat. But…
Google Ad Strength vs Ad Relevance. What’s the difference?
Following recent confusion over UI updates in Google Ads & comments from Google, there seemed to be…
Google looking at AI-powered Search Paywall option, claims report
According to recent article from the FT, Google is contemplating the introduction of a paywall for certain…
Google experiments with AI-powered overviews for Search in the UK
AI-written answer previews are being tested in the UK for Google Search. This follows successful trials in the…
Search Ads 360 launches offsite retail media campaigns in closed beta
Retail media solutions offer a win-win situation for both retailers and brands. But data privacy regulations…
Google Ads change the definition of ‘Top Ads’
This week, advertisers started to receive communications from Google Ads about updates to Search Ads Ad…
Microsoft Ads Copilot is expanding to more advertisers
It has been reported by Search Engine Land that Microsoft Advertising is expanding its trial of Copilot to more…
Apple is testing an AI-powered ad format like Performance Max
It’s being reported by Lara O’Reilly at Business Insider that Apple are experimenting with a new…
