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Year in Search

Year in Search 2020 by Google

Who’d have predicted what happened this year! The focus for most of our searches on Google…

Google Ads

Will Expanded Text Ads be sunset in Google Ads?

This is the question that the PPC community have been asking for a long time, but…

Google SERP

Google Tests Increasing Size & Changing Font Of Search Results

Over the past few months Google has been testing increasing the size of Headlines for absolute…

POV

How To Make Brand Awareness & PPC Work Together During A Pandemic

Brand awareness is crucial all-year-round, but particularly when the country has gone into lockdown. It’s like…

Keyword Planner

5 Ways To Use Google’s Keyword Planner in Search

In today’s connected world, there are few things more important than having the right impact online.…

Google Ads

Google’s Gallery Ads beta being sunset in favour of Image Extensions

At Google Marketing Live 2019, Google launched the Gallery Ads beta as a way to provide a…

Google Ads

Google Ads will require advertiser identity verification

Starting in the US, Google will now require advertisers to verify their identities for ads served…

Podcasts

The Ash Taba Show | Dan Roberts speaks about culture, automation, search and more

Founder & Author Dan Roberts speaks to Ashley Tabatabai about everything from what makes a good…

Google Shopping

Google brings free product listings to Shopping. Is Froogle back?

Today, Google has announced that it’s bringing free product listings into the Shopping tab. Google have…

Updates

We’re back! Sorry we haven’t posted in a while…

We hope that all of our readers are safe & sound and we thank you for…

Google Ads

Responsive Search Ads available to all advertisers in Google Ads

Google Ads has announced that ‘Responsive Search Ads‘ are now available to all advertisers in all…

Audiences

Google launches Continuous Audience Sharing for manager accounts

Google Ads has launched a feature called ‘continuous audience sharing’ for manager accounts. This means that…

Google Shopping

Google Shopping Ads now available on Gmail

Since Google Marketing Live 2019, we have seen Google continue to invest in Google Shopping. This…

Microsoft Advertising

Microsoft Advertising removing Average Position

So, we were right; it wasn’t going to last. In July 2019, Microsoft announced that they…

Google SERP

Google rolls out black Ad labels & organic favicons to Desktop

We reported in-depth back in May 2019 that Google had updated the Mobile search results page…

Google Ads

Google Ads Custom Dimensions in beta

Google Ads has released a new beta called Custom Dimensions. These Custom Dimensions will allow you…

Year in Search

The Year in Search 2019: A comprehensive guide

Every year we look back at the year that ‘was’ in Search and try to understand…

Year in Search

Year in Search 2019 by Google

Google’s ‘Year in Search 2019’ is out, and as always, you feel so pumped after watching…

Google Ads

Google Ads is bringing deeper insights to Smart Bidding

Google Ads will now be giving advertisers deeper insight into which signals it is using to…

Audiences

Your Paid Search Audience Strategy is broken. Here’s how to fix it

Google & Microsoft have been investing heavily into new audience types for us to use in…

Year in Search 2020 by Google

Will Expanded Text Ads be sunset in Google Ads?

Google Tests Increasing Size & Changing Font Of Search Results

How To Make Brand Awareness & PPC Work Together During A Pandemic

5 Ways To Use Google’s Keyword Planner in Search

Google’s Gallery Ads beta being sunset in favour of Image Extensions

Google Ads will require advertiser identity verification

The Ash Taba Show | Dan Roberts speaks about culture, automation, search and more

Google brings free product listings to Shopping. Is Froogle back?

We’re back! Sorry we haven’t posted in a while…

Responsive Search Ads available to all advertisers in Google Ads

Google launches Continuous Audience Sharing for manager accounts

Google Shopping Ads now available on Gmail

Microsoft Advertising removing Average Position

Google rolls out black Ad labels & organic favicons to Desktop

Google Ads Custom Dimensions in beta

The Year in Search 2019: A comprehensive guide

Year in Search 2019 by Google

Google Ads is bringing deeper insights to Smart Bidding

Your Paid Search Audience Strategy is broken. Here’s how to fix it

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