Google Ads Keyword Planner now shows the most relevant keyword ideas
Today Google Ads announced a few new updates to the Keyword Planner; website filtering, brand exclusions, and the suggested keyword […]
Advanced Location Options in Google Ads Updated
Google Ads has quietly released an update to its advanced location targeting options moving from targeting ‘People in your targeted […]
Google launches new mobile design | Black ‘Ad’ labels & Favicon
After years of testing, Google looks to have settled on its latest colour scheme and layout for Mobile Search Results. […]
Google is expanding Shopping Ads to additional platforms
As you will have seen from Google Marketing Live 2019 this week, Google released a lot of new updates for […]
Google Marketing Live 2019 | Keynote Deep Dive
So there we have it, Google Marketing Live 2019 has been and gone. Last year’s Google Marketing Live was focused […]
What can we expect to see at Google Marketing Live 2019?
Last year’s Google Marketing Live was focused on Ad Innovations, Platforms and AI. This year, we can probably expect to […]
Expansion of allowed third-party sitelinks in Google Ads
Sitelinks are extensions that display additional links with your ad when surfaced on Google. Today, Google Ads has expanded allowed […]
7 Reasons To Be Testing Responsive Search Ads in 2019
Responsive search ads (RSA’s) launched in 2018 as a new ad format for advertisers to automatically test thousands of different […]
What makes us unhappy about Google Ads position metrics
It’s been one month since Google announced that they would be getting rid of Ad Position in Google Ads. By […]
Recommended Columns in Google Ads | Surfacing the right insight
Google Ads has introduced Recommended Columns as it continues it’s focus to become helpful to advertisers by surfacing the most […]
Goodbye Average Position | Google Ads to Sunset Avg Position Metrics
As predicted when they introduced new Average Position metrics in 2018, Google Ads are now looking to sunset Average Position […]
Google Ads Updates Predefined Reports
Google Ads has now made it easier for you to access pre-defined reports from your current view, allowing you to […]
Google Ads Target Impression Share Smart Bidding Strategy
The Target Impression Share Smart Bidding Strategy in Google Ads helps advertisers to achieve a specific impression threshold. For example, […]
Google launches Black Friday & Cyber Monday deals ad unit
During this year’s Black Friday and Cyber Monday event, Google will be experimenting with a new ad unit format to […]
Google Ads Introduces New Search Ads Position Metrics
Average Position is not meant to be a description of where your ad appears on the search engine results page […]
Click-to-message Ads Gets Three Updates
Over the next few weeks, Google will be making some updates to Click-to-message Ads allowing advertisers to use Email Forwarding […]
New Features for Ad Preview & Diagnosis Tool in Google Ads
Google Ads has added two new features to the Ad Preview and Diagnosis Tool which gives advertisers a clearer view […]
Google Makes It Easier to Delete Search Data & Control Ad Settings
Today Google has made it easier for users to delete their search data and control ad settings directly in the […]
Google Ads launch new predefined landing page reports
Today Google Ads has announced two new predefined reports launching in the Report Editor; the landing pages report and the […]
Google Testing Ads Without Description Lines on Mobile & More
As PPC hubbub first reported on Twitter, Google looks to be testing different ways of surfacing the ads to users […]