Microsoft Ads Copilot is expanding to more advertisers
It has been reported by Search Engine Land that Microsoft Advertising is expanding its trial of Copilot to more advertisers. It’s doing this so that it can continue to collect data,…
Microsoft Ads Performance Max aims to be more transparent
Microsoft Ads is planning to launch its version of Performance Max to a wider audience via an open beta,…
Microsoft Advertising removing Average Position
So, we were right; it wasn’t going to last. In July 2019, Microsoft announced that they would be keeping…
Microsoft Advertising has a new interface
Microsoft Advertising has launched a preview of a new interface design which is aimed at helping advertisers…
Microsoft Advertising keeps Average Position and introduces new metrics
As we all know, Google Ads announced in February that it will soon be sunsetting Average Position metrics in…
